The Struggle is Real.
Investing significant money, time, energy and credibility in growth initiatives is a costly endeavor. The creation of business plans, attendance of networking events, pressure to be active on social media and participation in sales training programs usually amount to false starts and are destined to fizzle out.
Marketing tools are useless without a thoughtfully calculated STRATEGY. Absent a clear understanding of purpose and mindful coordination, SMART GROWTH cannot be achieved.
Why do these costly investments fail?
Lack of Confidence
Less seasoned team members charged with carrying companies into the future often do not possess the confidence to generate substantial and sustainable growth.
ARROGANCE ≠ CONFIDENCE
The Game Has Changed
Business Development is different today. The assumption that employees and managers will commit to growing an organization is dangerous. Obtaining ``buy-in`` for a firm's mission cannot be taken for granted.
Lack of Motivation
Those saddled with the responsibility of maintaining and growing an organization are often unmotivated to do so. Success is defined differently for every member of a team and unless this is understood by leadership, there is no way to effectively incentivize them.
Why Should I Work with StrategyHorse?
Let’s face it, plenty of consultants have profited on the promise to transform reluctant teams into more effective “marketers”. Many companies even have staff members whose primary responsibility is to help grow market share and promote a brand.
Our suite of services is distinct from that being offered by outside marketing firms, sales trainers and in-house business development directors because everything we do is 100% tailored to each client’s individual challenges.
Nothing we do is “off the shelf” or “one size fits all”. Developing a road map to growth that is not customized is a risky endeavor because it won’t be sustainable and can actually weaken morale.
How is StategyHorse REALLY Different?
We dig into the “Why”.
Our unique approach is informed by our ability to comprehend both the psyche of the less experienced professional and the mindset of more seasoned managers and partners. Our capacity to fluently speak the language of each generation allows us to act as interpreter and steward of the “Why” behind our clients’ desire for growth. By bridging this gap we help foster an environment of SMART GROWTH.
It is staying true to this “Why” that becomes the catalyst for strategy, success and sustainability.